The Role of 360° Communication in the ESG Transformation of Companies

The ESG (Environmental, Social, and Governance) transformation is no longer a differentiator — it has become a necessity for companies that want to thrive in an increasingly conscious market.

But adopting ESG practices alone is not enough. It is essential to communicate these initiatives in a strategic, consistent, and transparent way.

That’s where 360° communication comes in. More than just a concept, it’s an approach that integrates multiple channels and formats to ensure that a company’s ESG message is conveyed authentically and with real impact.

Why is 360° Communication Essential for ESG?

It allows companies to build a strong reputation and gain credibility with investors, consumers, and stakeholders who value transparency.

Moreover, it is key to engaging both internal and external audiences — after all, ESG is not only about external impact.

A well-structured communication strategy helps engage employees, clients, and partners, ensuring everyone understands and participates in the transformation.

360° communication also amplifies sustainable initiatives across multiple channels — such as social media, press, institutional materials, events, and advertising — ensuring broader reach and positive impact.

At 037, we believe communication transforms.

A well-planned and integrated ESG communication strategy can generate real impact, inspire change, and position brands as true leaders in building a more sustainable future.